Harrah’s Cherokee Casino and Hotel is an extreme and unusual example of revenue management techniques. Typical revenue management installations yield revenue enhancements of 3-7%. Harrah’s, chainwide, has seen 15 % improvements, with Harrah’s Cherokee Casino and Hotel perhaps the most excessive beneficiary, despite serving no alcohol and having no traditional table games. Further, many traditional revenue management techniques are turned on their heads: For example, pricing decisions and customer segmentation rules are different for casinos than in virtually any other revenue management application
Hospitality firms are expanding traditional revenue management (RM) practice to focus on customer va...
This paper explores future directions of revenue management as postulated by leading academicians an...
Contrary to the practical application of revenue management (RM), its theoretical definition has rem...
Harrah’s Cherokee Casino and Hotel is an extreme and unusual example of revenue management technique...
Harrah’s Cherokee Casino and Hotel is an extreme example of revenue management techniques. Typical r...
Harrah’s Cherokee Casino and Hotel is an extreme example of revenue management techniques. Typical r...
Managing casino revenue is a complicated task, given the numerous factors that constitute the revenu...
From its origin in the airline industry nearly sixty years ago, revenue management has expanded to o...
From its origin in the airline industry nearly sixty years ago, revenue management has expanded to o...
Most hotels in the United States use revenue management, regardless of their pricing strategy relati...
The overall goal of this study was to examine Revenue Management (RM) practices in Las Vegas casino ...
German, Mandarin, and Russian versions are included.Revenue management is executed more closely on a...
The techniques of revenue management have potential application in many industries—as long...
Since its apparition in the seventies due to the deregulation of airlines companies, Revenue Managem...
Contrary to the practical application of revenue management (RM), its theoretical definition has rem...
Hospitality firms are expanding traditional revenue management (RM) practice to focus on customer va...
This paper explores future directions of revenue management as postulated by leading academicians an...
Contrary to the practical application of revenue management (RM), its theoretical definition has rem...
Harrah’s Cherokee Casino and Hotel is an extreme and unusual example of revenue management technique...
Harrah’s Cherokee Casino and Hotel is an extreme example of revenue management techniques. Typical r...
Harrah’s Cherokee Casino and Hotel is an extreme example of revenue management techniques. Typical r...
Managing casino revenue is a complicated task, given the numerous factors that constitute the revenu...
From its origin in the airline industry nearly sixty years ago, revenue management has expanded to o...
From its origin in the airline industry nearly sixty years ago, revenue management has expanded to o...
Most hotels in the United States use revenue management, regardless of their pricing strategy relati...
The overall goal of this study was to examine Revenue Management (RM) practices in Las Vegas casino ...
German, Mandarin, and Russian versions are included.Revenue management is executed more closely on a...
The techniques of revenue management have potential application in many industries—as long...
Since its apparition in the seventies due to the deregulation of airlines companies, Revenue Managem...
Contrary to the practical application of revenue management (RM), its theoretical definition has rem...
Hospitality firms are expanding traditional revenue management (RM) practice to focus on customer va...
This paper explores future directions of revenue management as postulated by leading academicians an...
Contrary to the practical application of revenue management (RM), its theoretical definition has rem...